You’ve just wrapped up a call with a prospective consulting client. They’re interested in working with you. Congratulations! If you’ve found your way to this blog post, it’s safe to assume you now need to develop a consulting proposal for this client — and you need help doing so. That’s why I’m here. In this post, I’ll explain what a consulting proposal is, and how to write one that your…
Knowing the right buzzwords can help you prove to clients that you know what you’re talking about. Yet, not all buzzwords are created equal, and some may even paint you in a bad light. In my experience as a marketing consultant, good buzzwords are widely understood, not cliche, and propel the conversation forward. After “consulting” some of the best consultants in the industry, I’ve created a list of which buzzwords/phrases…
Calendars, planners, to-do lists: these are just a few of the tools we use to stay on top of our day-to-day activities, but how can you stay on top of your sales activities? With sales goal trackers. If you‘re a sales leader, it’s important to determine the key metrics your sales team will be evaluated on. By using sales goal and activity tracking tools, you can more accurately monitor your…
That sinking feeling in your stomach when you’re nervous? 😣 It’s the doing of your vagus nerve – or “wandering nerve” – a highway in the human body that connects to almost every internal organ. It lets your brain talk to your gut (hence the stomach churn), but also regulates your digestion, heart rate, breathing, and a heck lot of other things. Source: Google Trends, six-month rolling average Get more…
You’ve heard the phrase “when you know, you know” – aka the magical feeling that something just… works. That’s how Arjun Mahadevan felt when he pitched his company, doola, at HubSpot’s Million Dollar Pitch Competition in 2023. And he won. 🏆 Source: Inbound.com Apply For The 2024 Million Dollar Pitch Competition But getting there was no magic. Rather, it was a blend of strategy and hard work. I caught up with Arjun…
The Challenges of Establishing Authority in Sales Workshops The group in the workshop I was conducting wasn’t quite ready for the two topics I was teaching. The first obstacle was the concept of being One-Up, and the corresponding need to be an expert and an authority. It took a little time to help them recognize how much more they knew about what they sold compared to what their clients knew…
A ton of time, resources, and effort go into relationship-building in sales — so something as seemingly insignificant as a follow-up email after a meeting or conference is often an afterthought for a lot of sales professionals. But make no mistake — those kinds of messages can make a pretty significant difference, and you should always stay timely and attentive with your emails after interactions with prospects. That‘s why we’ve…
Some things flat-out haven‘t aged well — like the first food pyramid, those ad campaigns from the ’50s where doctors endorsed cigarette brands, and roughly 90% of comedies from the ’80s (to name a few). It’s a trend that has a place in virtually every facet of life, and sales is no exception — a lot of once-popular sales tactics have aged more like milk than wine, and it serves…
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